RUM Mineral Blush
Mineral Blush, Born in Wadi Rum
Mineral color sourced from the rocks and earth of Wadi Rum, refined in the U.S. and crafted into a lightweight, skin-friendly blush that blends into beautifully distinctive shades.
Why RUM Blush Is Different
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Mineral Color
Sourced from the rocks and earth of Wadi Rum.
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Silky + Lightweight
Color without the heavy feel.
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Easy to Build
Start soft. Add more your way.
Find Your RUM Shade
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Velvet Saffron Glow Blush
Vendor:RUM Rituals BeautyRegular price $20.00 USDRegular priceUnit price / perSale price $20.00 USD -
Peach Mineral Glow Blush
Vendor:RUM Rituals BeautyRegular price $20.00 USDRegular priceUnit price / perSale price $20.00 USD
The Moment RUM Came to Life
We wanted to bring the natural mineral color of Wadi Rum into everyday beauty. The first time I saw that color on my daughter’s cheeks, I knew the idea had something special. That moment became part of the story behind RUM.
Soft Flush or More Color? You Decide.
What’s Inside RUM Blush?
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Kaolin
Helps support a smooth texture and soft, refined finish.
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Mineral Color
Inspired by the natural mineral tones of Wadi Rum.
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Magnesium Stearate
Helps the formula glide smoothly and blend easily.
Premium quality
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